Neuroscience of Coaching

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Neuroscience of Coaching

Neuroscience of coaching is a highly effective brain-based and reliable strategy that helps bring awareness and knowledge into your life, and helps you become the exceptional person you're meant to be. Neuroscience is fast becoming a topic of conversation in the speeding world. It is a very exciting and an extremely powerful system if tackled and understood correctly. As active coaches are agents of change, they help people in their journey of learning, growing and changing their behaviours.


This course often involves pressure, figuring out what is happening neurologically. Coaching can be thought of as a planned and purposeful environmental tool to promote change and probably an effective means of carving neural pathways. Business executives are of the view that neuroscience is closely related to coaching, as it reveals much about human conduct, habits, and the attainment of targets.


We are not only able to cope with change, be it physical, social or technological, but we can also learn from it. Having a brain that is set up for change, one that can flexibly accommodate our thinking and our behavior according to each situation, is without doubt crucial. Neuroscience of coaching allows each of us to adjust to what life throws at us, to make our own personal success stories out of each challenge that we face, and it is the essence of coaching.


Neuroscience can illuminate the mechanisms of coaching and provide important insights to promote development. These insights provide directions for a more effective, collaborative coaching process that is most fruitful when it remains concentrated on the client. Learning is a cognitive process of the brain. From the point of view of neuroscience, learning involves changing the brain. Though the neuroscience of coaching is a relatively new field, it can undeniably change the way we train for the better.


Benefits of Neuroscience

Neuroscience of coaching has been developed to solve the problem of painful and difficult change. By knowing how to activate the right brain system at the right time, a coach can help their client to make small twists that can create significant changes.


  • Knowledge decreases threat
    Using neuroscience in coaching can be a powerful way for clients to understand their unproductive behaviors without personalizing the explanation. As a result of modern research we have a greater understanding of how the threat process of the average brain responds to stimuli.
  • Emotions are important for decision making
    Neuroscience is helping us clear away long-held beliefs that the mind alone is responsible for effective decision-making. Vibrant impulses travelling through emotional centers in the brain access emotional details important for correct decisions, which can help people believe that emotions are very important in decision-making.
  • You are hard - wired for Change
    Coaches increase the assurance of a client or employee to a new plan of action in the face of old habits. A client who has successful outcomes in the past feels pressurized to engage the same behaviors, even though circumstances have changed and the old behaviors are no longer workable. Using neuroscience, understanding that we are hard-wired for change, can be an inspiring experience. Studies prove that while the brain likes dependable patterns, it also longs for diversity.
  • It’s the Amygdala Speaking

    Due to amygdala activation; anxiety impacts thinking, brief memory, and the center of our attention.  Whether we’re reacting to stimulus from the outside or we are stimulating ourselves emotionally, we can develop greater control in how we respond. Coaching clients who often deal with conflicts of interest, can begin to manage themselves more effectively by understanding how they are using their thinking to activate amygdala arousal.

Neuroscience in Coaching

Coaching as a process relates to the changes one desires for oneself. A thorough approach is what defines the way coaching functions. The most important aspect is for the coached to understand and feel the need for change. For neuroscience, change is a new experience, a new connection in the brain. There are several theories about the brain being slow and not able to take up any novel and vigorous tasks after a certain age due to lack of progress. But, latest research in neuroscience of coaching has shown that the brain has a unique capacity to change at all ages. A capability now named neuroplasticity; it has confirmed that the brain is programmed to change at all ages. New occurrence, intent attention and vigilant effort can help the process of change.


They are several methods in which a brain can store and process information. A new thought or experience leads to a new set of associations in the brain. Some of the information, over a period of time, through continuous thought and application gets hardwired in the brain. But when we don´t think about a certain thought or experience for some time, the wiring or connection of the concerned neurons tends to weaken. The brain is continually looking for reforming its connections and trying to make the best use of modifications it can possibly make.


Coaching and Insight

Coaching is about skillfully moving towards insights which makes one a better individual and then hardwiring them for self progress. Coaching helps an individual create positive connections for better growth and connections and gain valuable insights in the areas of their choice. Coaches are change agents who support clients in creating lasting change by helping them build more resourceful ways of thinking, feeling, and behaving.


Awareness of neuroscience can help coaches improve their understanding of clients’ skills and conduct and of how they can best help them in their change process. Neuroscience of coaching can help them to develop tools and strategies that are consistent with the principles of brain functioning, and therefore brain friendly, rather than brain opponent. Neuroscience can help to explain why and how coaching procedure work. This can give more flexibility for coaches to help clients get results.


Weighing the Pros

For humans, change is a choice they make, considering what they will gain and what they might lose. Only if the rewards are high and the risks are low enough, are people motivated to change. Decisions are strongly connected with our emotions which aren’t mere additions to our thinking; they are essential drivers of why we think, choose and behave as we do. Understanding emotions is essential for knowing what fears, regrets or anxieties might be preventing your client from shifting his or her behavior and thinking.


Most people come to coaches to create change and ultimately to transform the way they think, behave, interact with others and approach their work and lives. In order to be productive we need to understand how the brain sticks to change. Coaching helps to concentrate on what people truly want. Coaches help people increase their attentiveness by exploring their insights and creating opportunities.


Strengthscape’s Neuroscience of coaching provides new ways of learning that will increase attention, enhance retention and encourage application of what has been learned. Our 60- minute webinar will take you through latest research in the field of neuroscience. The webinar will focus on gaining an understanding of brain process, while learning. It will help in identifying methodologies that will make learning more effective. Our interventions are based on the theory of neuroscience that help us understand people better.